This dashboard was designed for real estate and marketing teams to optimise campaign targeting by segment and location, enhancing conversion insights and revenue performance.

This project examines auto sales from Q1 2018 to Q2 2020 using Power BI, Python, and DAX. It highlights top products, market trends, and customer behaviour. Insights like classic car dominance and regional performance guide strategy. Forecasting and segmentation support data-driven decision-making in the automotive industry.